THEORY OF LANGUAGE
THE AXIOLOGICAL SPECIFICITY OF THE CONCEPT POWER IN A SEMANTIC STRUCTURE OF THE SET EXPRESSIONS IN ENGLISH AND RUSSIAN
Volume 1, Issue №1, 2014
The article views the axiological potentials of the set-expressions explicating the concept POWER in modern English and Russian. Both common conceptual value characteristic features of POWER of the said languages ...
SPEECH ACT OF COMPLAINT: SEMANTICS, PRAGMATICS, TYPOLOGY
Volume 1, Issue №1, 2014
The article is devoted to the analysis of a significant for the Russian culture speech act of complaint. The author studies an idiomatic constituent of a “complaint” lexeme in the ...
FRENCH LINGUISTIC CULTURE AND NATIONAL HERITAGE
Volume 1, Issue №1, 2014
The article investigates the key concept of the French linguistic culture «patrimoine». The author studies vocabulary and discourse manifestations of the concept including its correlation with the national mentality of ...
MANAGEMENT DISCOURSE ANALYSIS FROM THE COGNITIVE VIEWPOINT
Volume 1, Issue №1, 2014
The introduction of cognitive models of different discourse types is a challenging research area within the context of cognitive and discourse linguistic paradigm. The main purpose of this paper is ...
SOMATISMS «TÊTE» AND «BOUCHE» AS A PART OF PHRASEOLOGICAL AFRICANISMS
Volume 1, Issue №1, 2014
The article points out the phraseological Africanisms of African French, containing the somatisms yeux – «eyes» and bouche – «mouth», and compares their semantic content in relation to the French ...
The main documents of language personality (based on the literary character)
Volume 1, Issue №2, 2014
Language personality is a mode of existence in the linguistic and cultural environment. The author demonstrates a fairly well-known criteria, calling them the basic documents, that result in the identification ...
PHONETIC AND LEXICAL DEVIATIONS FROM THE NORMS OF MODERN LITERARY GERMAN (SYSTEM INNOVATIONS IN BAVARIAN DIALECT)
Volume 1, Issue №1, 2014
The article is devoted to research of specific features of Bavarian dialect of the modern literary German language on the level of phonetic and lexical changes. The dialect is remarkable ...
LINGUISTIC CREATIVITY OF INTERLINGUAL SWITCHINGS IN A LITERARY TEXT
Volume 1, Issue №1, 2014
The article discusses the extension of functions of interlingual inserts through elucidation of their linguocreative potential. Using foreign words in the literary text changes its semantic and pragmatic characteristics, which ...
SYNERGETIC EVOLUTIONARY MECHANISMS IN THE MORPHOLOGY OF ENGLISH
Volume 1, Issue №1, 2014
The paper deals with a number of synergetic evolutionary processes in a natural language grammar. Dissipation processes underlying the unification of morphology are illustrated through the example of English morphology. ...
Hashtagging in advertising texts of international glossy magazines
Volume 9, Issue №3, 2023
This article deals with the peculiarities of the hashtagging process and the functioning of hashtags in print advertising. The importance of the research is explained by the linguists’ interest ...
Euphemism as a linguistic strategy of evasion in political media discourse
Volume 9, Issue №2, 2023
The article describes the structural, semantic and pragmatic features of political euphemisms, which are used as a means of implementing the strategy of evasion of truth in modern ...
Exploring the dynamics of mental lexicon according to the Word Association Test results
Volume 9, Issue №2, 2023
The study of the mental lexicon as a dynamic structure that determines speech production is one of the urgent problems of psycholinguistics. The research material included the Russian Associative ...
Language imagery: discursive and modus creative
Volume 8, Issue №4, 2022
The phenomenon of discourse as a communicative event is key to the developing theory of linguistic image. The discursive comprehension of the communicative event which generates linguistic images ...
The world of interpretations in culture space
Volume 8, Issue №4, 2022
Text interpretation is essentially a dialogical form of knowledge. The sense of a text exists in reality only within human communication, within a situation of a dialogue. Dialogue ...
Study of Yakut cinematic discourse through film reviews analysis
Volume 8, Issue №4, 2022
The current research is focused on investigation of the Yakut cinematic discourse through the analysis of film reviews as secondary texts. The aim of the present study is to ...
Terminology vs phraseology: meaning transfer in business terms
Volume 8, Issue №4, 2022
The research is aimed at the study of Business English terminology of phraseological character, i.e. at the study of Business English terms based on a kind of meaning ...
The next turn in a dialogue: key algorithms of text dynamics
Volume 8, Issue №4, 2022
The purpose of the paper is to identify and describe the key algorithms of text dynamics in a dialogue. The relevance of the work is determined by its inclusion ...
Past events collective memory in linguistic perspective: case-study of the British royal family speeches
Volume 8, Issue №3, 2022
The study examines the construal of collective memory in Great Britain concerning the victory in the Second World War and its linguistic representation. Collective memory is driven by ...
Linguistic and cultural identity: epistemological review
Volume 8, Issue №3, 2022
The article is intended to analyze and review the current state of "identity" as the category in modern social science. The main objective of the survey is to ...
Language economy and multilingualism: the case of Tatarstan
Volume 8, Issue №2, 2022
This interdisciplinary article is written at the intersection of ethnography of language policy and language economy – a science, underestimated both by (socio)linguists and economists. It aims to ...
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