Yulia A. Drygina
PhD in Philology, Associate Professor,
Department of English Philology and Cross-cultural Communication,
Belgorod State National Research University
85 Pobeda St., Belgorod, 308015, Russia
E-mail: drygina@bsu.edu.ru
Belgorod State National Research University, Russia
Author's articles:
MANAGEMENT DISCOURSE ANALYSIS FROM THE COGNITIVE VIEWPOINT
The introduction of cognitive models of different discourse types is a challenging research area within the context of cognitive and ...
COCKTAIL VERBAL TRADEMARKS: STRUCTURE AND SEMANTICS
The study is devoted to the problem of trademarks. Trademarks have generated undoubted research interest for many decades. ...
“TOZHEROSSIYANE”. WHO ARE THEY?
Recently, in the Russian virtual media space there has been a sharp increase in the number of ethno-labeled texts with ...
The paper deals with management discourse and reveals some linguistic means of a fragment of a mental model underlying it ...
METAPHORIC REPRESENTATION OF THE BASIC CONCEPT OF MANAGEMENT DISCOURSE
This article deals with the analysis of the management discourse basic concept “Power”. Its main goal is to present how ...